The latest LG TV models learn, think, and adapt to your needs, giving you the impression that your favorite screen is made just for you. The TV recognizes your habits, whether it’s about the type of program or sound and picture settings, and adjusts accordingly.
Did you know that the average viewer spends half an hour every day “scrolling” through channels with a remote before deciding what to watch? You’ve probably wondered how great it would be if the TV could remember that you love sports and series while the kids enjoy cartoons, recommending desired content right away.
The good news is that LG TVs already do this thanks to enhanced hardware performance, which now includes artificial intelligence. With the powerful α (Alpha) 11 AI processor developed exclusively for OLED, LG TVs recognize your habits, whether it’s about your favorite content or picture and sound features.
Based on your previous searches and viewed content, LG TV offers personalized recommendations and organizes the home screen to make frequently used functions easily accessible. You can “tell” your TV your favorite teams, and it will remember them in the sports portal, providing real-time updates. It’s possible to create up to 10 different profiles for household members, each receiving a personalized content experience.
Amidst the abundance of content you love, another challenge may arise – how to watch two games happening at the same time? With LG smart TVs, that’s easily solved. The Multi-View option divides the screen, allowing you to watch up to four different contents simultaneously, which is particularly useful during major sports events, like the recently concluded Olympics.
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Adjusting picture quality is something most people dread, fearing they might ruin something. With LG TVs, it’s much simpler because they are designed to provide the best possible quality. For example, the new LG OLED TVs from the G4 series, like the recently introduced OLED 65G4 model with the α (Alpha) 11 AI processor, boast 70% better graphics performance and 30% faster processing compared to previous models. As a result, they deliver sharp, vibrant visuals true to the filmmakers’ vision.
AI Picture Pro uses deep learning to enhance picture quality, recognizing faces, objects, and backgrounds within scenes to provide you with an unparalleled realistic image. AI Brightness Control automatically adjusts screen brightness based on the room’s lighting. With improved color reproduction, visual depth is enhanced, creating a refined, hyper-realistic visual experience.
If you want to play around and create a unique picture quality according to personal preferences, AI Picture Wizard allows you to easily adjust all parameters without needing technical knowledge. A variety of options will appear on the screen.
In this “game,” there are over 85 million possible combinations, whether you prefer warmer or cooler tones, or sharper or softer images. Picture Wizard analyzes your choices and creates customized picture settings, which become part of pre-defined options.
Sound is also a key part of the experience of what’s on screen, which is why LG uses the power of the α (Alpha) AI processor to enhance audio performance. While a soundbar is the best way to fully “immerse” yourself in sound, if that’s not available, LG TVs with artificial intelligence have another solution: AI Acoustic Sound.
This feature automatically adjusts sound settings based on room acoustics by assessing factors like echo, sound propagation, and absorption. This creates a multi-dimensional sound experience, even when the content is originally in stereo format.
With voice recognition, picture and sound adjustments, and intelligent recommendations, LG TVs make the viewing experience unique and unforgettable. Television has become more entertaining than ever. It’s up to you to discover what devices that learn, think, and give you exactly what you desire can do.
Photo: LG Electronics